Postcards From the Waterline

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How to measure content effectiveness
Quantitative and qualitative metrics you can use to study and improve content production
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Dylan Tweney
2
Notes from a totality
☀️🌑🌎 What a solar eclipse can do to you
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Dylan Tweney
6
Release management for content products
A checklist for teams preparing to publish content
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Dylan Tweney

March 2024

What does an editor actually do?
And what does it mean to be an editor?
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Dylan Tweney
2
Avoiding that "Untitled document" feeling in Google Docs
A good collaborative writing process should never leave anyone unsure of what they need to write next
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Dylan Tweney
3
How to write - and how to avoid writer's block
If you’ve been following the team-writing process I outlined a couple of weeks ago, you’ll reach a point where you have an assignment brief and an…
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Dylan Tweney
1
Three ways to write an outline - plus one that is better than all the others
Seriously, you need an outline
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Dylan Tweney

February 2024

How to start a writing project with a team
Preparation is everything - which doesn't mean we always do it. Here are two crucial tools for preparing a team to start writing.
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Dylan Tweney
1
The POWERS process for effective team writing
Dylan Tweney's six-step method for collaborative content creation
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Dylan Tweney
1
Writing as a team
What does it mean to write collaboratively, as part of a content team, and how can you get better at it? I'm writing a book, and I want to hear your…
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Dylan Tweney

November 2022

Finding a swimming buddy
Sometimes you need to rally a crew in order to get yourself going
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Dylan Tweney
First swim
How I got started in this open water craziness, ten years ago
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Dylan Tweney
3
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